Mal Warwick | Donordigital Announces Leadership Transition: Mwosi Swenson named CEO

Mwosi Swenson, President and CEO

Mwosi Swenson, President and CEO

Washington, DC and Berkeley, CA — September 21, 2015 Mal Warwick | Donordigital, a leader in integrated fundraising, advocacy, and marketing for the nonprofit sector, announced today the appointment of Mwosi Swenson as President and CEO. After over a decade of leadership, current President and CEO Dan Doyle leaves the agency in the strongest position it has ever been. He will provide ongoing transition counsel through the end of the year. Mwosi, most recently Senior Vice President of Mal Warwick | Donordigital, began at the agency 21 years ago. In her long career with the company, she has rapidly moved up the ladder, meeting every new challenge with great skill. Mwosi has provided expert fundraising strategy and oversight for some of the nation’s most respected environmental, advocacy, and political organizations. A decade ago she launched the agency’s digital fundraising division and in 2008 took the helm of Donordigital, the online fundraising firm acquired to support the agency’s move into integrated fundraising. Under her leadership, the agency now provides premier integrated fundraising services for the majority of our clients. Mwosi is widely recognized for her leadership in integrated fundraising and her strategic thinking, and is often called upon to speak at industry conferences. Dan Doyle noted, “I have every confidence Mwosi will build on all that we have accomplished together. My years with the agency have been incredibly exciting, and now that our Board of Directors is willing to make the transition to new leadership, I am in a great position to leave. I’m proud of our many achievements, and Mwosi and the agency are perfectly poised to rise to even greater heights.” Founder and Board Chair Mal Warwick added, “This is an exciting time for our agency. Dan has done a brilliant job introducing professional management procedures, building the best fundraising team in the industry, leading our merger with Donordigital, expanding the business to Washington, DC, and attracting more and bigger clients, including some of the most notable organizations in the nonprofit world. For some time now Dan has been assigning key responsibility to other members of the team so that this transition can take place smoothly. He leaves the company in the most capable hands with Mwosi.” For more information contact: Mwosi Swenson, President and CEO, 510-225-0403 or mwosi@malwarwick.com

Nepal Earthquakes Spur Humanitarian and Fundraising Response

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Photo Credit: International Medical Corps

The 7.8-magnitude earthquake that struck Nepal on April 25, and 7.3-magnitude earthquake that followed on May 12, have rocked the country to its foundation and spurred a strong humanitarian and fundraising response from across the world.  Over 8,000 people have died and more than 17,000 have been injured in the quakes, as families and officials struggle to house and feed a traumatized population. Two Mal Warwick | Donordigital clients sprang into action to raise money from their supporters to fund urgent humanitarian relief efforts.   AmeriCares and International Medical Corps sent out email appeals and social media updates to their supporters. Speed of communications requesting donations is critical as a means to engage potential supporters, particularly during a time of high media coverage of unfolding events. AmeriCares is supporting international medical teams on the ground in Nepal helping earthquake survivors. The teams include a special surgical group from India performing more complex surgeries on badly injured survivors. International Medical Corps deployed staff and resources as quickly as possible to support relief efforts and is operating Mobile Medical Units (MMUs) in remote areas near the epicenter and has expanded to reach the hardest-hit communities, often only accessible by helicopter.  

Mal Warwick Donordigital heads to Washington Nonprofit Conference, Feb 26-27

DMA-NF-DC Conf-logoTwo of Mal Warwick | Donordigital’s most experienced fundraisers will be speaking at this year’s Washington Nonprofit Conference organized by the Direct Marketing Association Nonprofit Federation. This year’s event takes place at the Renaissance Washington Hotel on February 26-27. Here’s information on the sessions we’re participating in: Friday, February 27 at 9 am High-Value Donors: Rejuvenate Your Mid-Level Program
  • Speakers: Mal Warwick | Donordigital Vice President Peter Schoewe will be speaking with DeAndra Hicks of  Ocean Conservancy and Lester Smiley of PETA.
  • Learn how to breathe new life into your existing mid-level program and increase revenue, improve retention and inspire upgrades. Learn how PETA and Ocean Conservancy achieved double digit growth from their existing programs this past year. Learn best practices for mid-level strategy in a multichannel environment, with a deep dive into offer development, segmentation and targeting and innovative creative and cultivation techniques.
Friday, February 27 at 2 pm Multi-Channel: What Has Your Donation Page Done for You Lately?: Testing, Optimization & Best Practices
  • Speaker: Mal Warwick | Donordigital Vice President Mwosi Swenson
  • Donation page optimization is the least-sexy part of online fundraising — yet investment in this area can mean real money (lots of it, in fact!) from the same traffic to your site. Learn how analytics-driven changes to donation pages that have raised tens of thousands of additional dollars at some of the largest nonprofit programs. Includes a quick review of the tools, technology and methodology needed for effective testing, then dives into best practices and real testing results — things you’d expect, things that you need to know, and things that surprised us all!
Learn More About the Washington Nonprofit Conference