Nepal Earthquakes Spur Humanitarian and Fundraising Response


Photo Credit: International Medical Corps

The 7.8-magnitude earthquake that struck Nepal on April 25, and 7.3-magnitude earthquake that followed on May 12, have rocked the country to its foundation and spurred a strong humanitarian and fundraising response from across the world.  Over 8,000 people have died and more than 17,000 have been injured in the quakes, as families and officials struggle to house and feed a traumatized population. Two Mal Warwick | Donordigital clients sprang into action to raise money from their supporters to fund urgent humanitarian relief efforts.   AmeriCares and International Medical Corps sent out email appeals and social media updates to their supporters. Speed of communications requesting donations is critical as a means to engage potential supporters, particularly during a time of high media coverage of unfolding events. AmeriCares is supporting international medical teams on the ground in Nepal helping earthquake survivors. The teams include a special surgical group from India performing more complex surgeries on badly injured survivors. International Medical Corps deployed staff and resources as quickly as possible to support relief efforts and is operating Mobile Medical Units (MMUs) in remote areas near the epicenter and has expanded to reach the hardest-hit communities, often only accessible by helicopter.  

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