Services

Integrated Fundraising

Because Mal Warwick | Donordigital is an integrated fundraising and advocacy agency, we walk the talk every day for our clients and bring industry-leading integrated strategies that yield results. We know how to integrate direct mail, online, telemarketing, mobile, social media, face-to-face, and other fundraising channels to maximize donor value and loyalty. We create exceptional integrated strategies and creative messages to donors, members, and constituents using every channel available — turning your valued donors into valuable donors. Read more…

Raise Money Through Direct Mail

Since 1979, we have provided full-service direct mail services to charitable organizations across the nation. Our fundraising programs have enabled our clients to build membership and donor bases that have yielded more than $1 billion in support of their work. Read more…

Full-Service Online Fundraising

Raising money for our clients is our core expertise and we accomplish this through the Donordigital team which is an integral part of our agency. Whether it’s at year-end, after a disaster, or the daily perspiration (and inspiration) that’s essential to online fundraising success. We’ve refined the art and science of the online ask, using a combination of email appeals, homepage promotions, optimized donation pages, remarketing, Google Grants, Facebook appeals, peer-to-peer campaigns, and more. Read more…

Acquisition, Renewals & Appeals

These are the core areas of our work our clients. Donor acquisition is a long-term investment and we strive to balance front-end performance with the long-term value of a donor — across both the direct mail and online channels. Once you have an established fundraising program, with a steadily increasing base of support, we help engage and retain your members and donors through a systematic, carefully sequenced, and highly personalized series of integrated renewal messages. Special Appeals provide strategies that captivate and engage donors through stronger, more donor-centric messaging that improve response rates, or upgrade average gifts amounts, or both. Read more…

High-Dollar & Planned Giving

Mal Warwick | Donordigital is a pioneer in developing high-dollar direct marketing offers. In the 1980’s we launched the concept of sending highly personalized, carefully targeted solicitations, using high production values, that requested a gift of $1,000, $5,000, $10,000, or even $25,000 through named societies or giving clubs — and we’ve enjoyed enormous success for our clients ever since. In our work in planned giving we go beyond the off-the-shelf, generic newsletters and collateral brochures used by so many agencies. Read more…

Reporting & Analysis

Any analysis that simply states the results is incomplete. Our integrated analysis engages and evaluates the numbers, based on a full breadth understanding of your goals, to provide you with clear recommendations for future projects and planning. Our approach to reporting and analysis is simple — we are dedicated to taking huge amounts of direct marketing data and surfacing information that is actionable and meaningful. Our goal is to present you with a concise summary of an individual campaign or a full program’s performance — and then base our strategy on what the numbers are showing us. Read more…

Creative Development

The creative process at Mal Warwick | Donordigital starts with you … the client. Your input regarding organizational voice and tone are essential to our process and shared success. We work hard to understand your ideas and launch every new client relationship with a comprehensive Creative Audit so that we have a firm grounding on your past work. And we use the audit to develop new tests and creative strategies for our work with one another. Read more…