If your program is experiencing reduced revenue in 2022, you are not alone. MWD experts have outlined some thoughts and recommendations to keep your program strong and effective.…
Russell N. James III, JD, PhD, CF and Michael J. Rosen recently published a white paper about legacy giving in the current environment. Mal Warwick Donordigital was pleased to sponsor this study from these world-renowned experts. And I’m pleased to share my thoughts.…
In 2019, every organization needs to focus on gifts of stock and other non-cash assets across all areas of fundraising. Household wealth is 97-99% assets vs cash. If you’re only asking for a cash gifts, you’re asking too small and putting your organization at risk.…
In the two decades since I first started in planned giving, promotion of legacy gifts has exploded. Yet, the percentage of people who leave money to charity in their estate plans has not increased. It's still in the anemic single digits. HOW we promote legacy gifts is the problem.…
Mal Warwick Donordigital (MWD), which manages integrated direct marketing fundraising programs for leading nonprofit organizations in the U.S., is expanding its legacy giving practice to better serve nonprofits that are seeking to grow their long-term funding base. The newly formed division will be…
Planned giving (aka legacy giving or bequests) make up 9 percent of total charitable contributions. Legacy gifts are attractive for donors, as they cost the donor little, are a flexible was to support charities and offer valuable tax benefits.…